Don’t Give Hackers the Combination to Your Digital Safe!

Are you a business owner? If so, some of your most treasured and valuable possessions are kept within the solid, steel-like confines of your website and its server. Just as you should lock and protect your tangible safe with all its valuable possessions, so should you do with your digital safe.


“I’m not worried,” you say, “I have an SSL certificate.” Well, I hate to be the bearer of bad news, but an SSL certificate doesn’t lock and protect your website. It just locks and protects credit card transactions. And just to keep the “digital safe” analogy going, once you have given hackers access to your website by not scanning it for security vulnerabilities, they will open it. Once open, they can edit the combination to your digital safe, sending all your customers’ credit card information securely and safely (locked and protected through the SSL) to their bank instead of yours.

Legitimate business owners keep their websites protected and safe from hackers by having Trust Guard run daily security scans to check for vulnerabilities. Don’t think your site has issues and that it never will? Think again. 86% of the time, when Trust Guard scans a website for the first time, it fails. 86%. That’s more than 4 out of every 5 websites. Now how confident do you feel? Visit Trust Guard today! Contact He’ll give your website a free initial scan to let you know if you’ve already given hackers the combination to your digital safe.

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Answer These 5 E-Commerce Questions!

20150724180216-woman-writing-a-blogHave you taken a good look at your e-commerce business lately? If you’re not getting the sales that you think you should get, take a quick glance at these five questions to see if you can improve in even one area of your online business to make more money.

Are You Using an Abandoned Cart Strategy?

Are You Paying Too Much?

Where Can You Add New Sales Options?

What’s Your Checkout Process Like?

Can You Add an Up-sell Option?


Maybe you’d rather spend your time focused on creating new products or connecting with customers than running through this questionnaire to improve your e-commerce processes. That’s fine. Just remember that everything in your business is connected.

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Need to secure your site from hackers: Trust Guard can help!

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Consumers Are Tired of Online Security Warnings

According to a study by the National Institute of Standards and Technology (NIST), online security threats are  still an issue.

Security fatigue, or simply being tired of online security warnings has made some people feel indifferent towards potential risks.

security-threatThe paper found that people feel “overwhelmed” with having to be on constant alert from cyber attacks. They are also negatively affected by the proliferation of online security measures available to protect themselves. As a result, many ignore the warning signs of a possible attack. As one individual remarked: “I get tired of remembering my username and passwords.”

Mary Theofanos, co-author of the study and computer scientist at NIST, said:
“Years ago, you had one password to keep up with at work. Now people are being asked to remember 25 or 30. We haven’t really thought about cyber security expanding and what it has done to people.” However, sites like LastPass can help us keep track of our passwords.

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Cyber Attacks in 2014 Cost the World $445 Billion


According to the World Economic Forum, 2015, “The Internet of Things is a growing reality, introducing new efficiencies as well as new vulnerabilities and interconnected consequences. Recent technological advances have been beneficial in many respects, but have also opened the door to a growing wave of cyber attacks – including economic espionage and cyber crime that are increasingly perpetrated against businesses. In 2014, The Center for Strategic and International Studies estimated that cyber crime alone cost the global economy US$ 445 billion.”

Businesses in all industries and of all sizes have been affected by the increased complexity, novelty and persistence of cyber attacks, although most small businesses aren’t worried about it enough to protect their sites from hackers with vulnerability scanning. A sharp increase in high-profile cases of larger companies in 2014 has continued into 2015, and shows no sign of slowing down.

Attempts to detect and address attacks are made harder by their constantly evolving nature, as perpetrators quickly find new ways of executing them. Trust Guard, the leader in website security and verification, noted that the number of vulnerabilities for which it scans rose in 2015 to 75,271 up from 66,956 in 2014.

75K Vulnerability Image

In their attempt to provide effective security measures without the assistance of a company with a PCI DSS Approved Scanning Vendor like Trust Guard, businesses trying to match the speed of hackers in their development of prevention and response methods are sometimes constrained by a poor understanding of the risk, a lack of technical talent, and inadequate security capabilities.

According to the World Economic Forum, of all the concerns that global economic leaders have to worry about, eight of them perceive cyber attacks as being the highest risk of causing legal, economic and reputational damage.

Those eight world powerhouses include:

  • Estonia
  • Germany
  • Japan
  • Malaysia
  • Netherlands
  • Singapore
  • Switzerland, and
  • United States of America

Cyber Security 2015 Fears

(The darker the color, the greater the concern over cyber attacks.)

From personal finances to business operations and national infrastructure, public and private services and amenities are increasingly managed via some form of computer network and are consequently vulnerable to attack. The internet is not a fad, it is the way we do commerce and communicate politically, personally, and professionally. One way to help improve the security of online communication and e-commerce throughout the world is for responsible countries and companies to scan their websites and servers on a daily basis for as many vulnerabilities as possible.




Keeping Hackers Away!

Trust Guard, the leader in website security and verification, scans websites and servers for over 75,000 vulnerabilities used by hackers to really mess things up for business owners. When they run their first scan on a company, over 85% of those scans fail – meaning that they were previously left wide open if hackers would have wanted to access their sites.
75K Vulnerability Image

Is your site safe from hackers? Keep them away by getting your site scanned for vulnerabilities. If any are found, fix them as soon as possible. Then keep your site safe by continuing to run periodic scans to keep hackers away for good!

Click on this link for a free, no-obligation security scan!



How many websites are accessible to hackers before receiving their first PCI compliant security scan?