How Social Media Can Boost Your Customer Support Efforts

If you use social media well, it can boost sales, promote your brand, and build long-lasting relationships with your customers.

If it isn’t done well, the opposite could be true: sales will lag, few will be aware of your brand, and you will have little if any customer loyalty.

Here are some tips to improve customer relations using social media platforms:

  • Make sure that the people serving your customers through social mediums know your product well.

  • Make interactions more personal and more meaningful.
  • Make the customer support team a bigger part of your organization.
  • Use social media to change a negative review to a positive one.


Read the full article here with insight about each bullet point!

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Iris Recognition is the Future of Mobile Security

In a few years, thanks to iris recognition technology, we may never need to remember another password to access our laptops, tablets or smartphones.

Iris recognition is an automated method of biometric identification that uses mathematical pattern-recognition techniques on video images of one or both of the irises of an individual’s eyes, whose complex random patterns are unique, stable, and can be seen from some distance.


Various governments use iris scans to secure their borders and at defense facilities. Banks use it to authenticate high-value transactions and secure access to safes and vaults. Recent advancements in the evolving mobile biometrics field have brought iris recognition technology to our hands – to our mobile devices. This technology enables us to use our eyes as a unique and secret password that we never have to remember.

The iris is the doughnut-like structure that surrounds the pupil in the eye. It is a muscle that controls the size of the pupil. This muscle has a rich pattern that allows biometric algorithms to extract unique information, and, in effect, create a stronger password compared to, say, fingerprints. The iris is a protected internal organ, and unlike fingerprints, it is not affected by what a user touches. It works for users across occupations that require manual labor such as farming, construction, athletes, doctors, and janitors.

Read the full  article here:

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To protect your website from hackers, use Trust Guard’s vulnerability scanning services!

Consumer Protector 4x Introduces TrueIdentity as Partner


What are you doing to protect the true identity of your online visitors?

TrueIdentity™ allows you to feel more protected than ever by:

~ Lowering your risk of identity theft by proactively monitoring places on the Internet where criminal selling and trading of your personal information may occur

~ Helping you recover more effectively from Identity Theft with our exclusive Identity Restoration

~ Providing Lost Wallet Assistance if credit or other identification cards are lost or stolen.

4x-partner-true-identitySo benefit from the peace of mind provided by 4x Buyer Protection and TrueIdentity™ from TransUnion today. It’ll be one less thing to worry about.

Read the full article here:

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Keep Your Customer’s Privacy Safe with Trust Guard’s Privacy Safe Seal

637-lgPrivacy is important to your customers – so it should be important to you.

In fact, some people won’t buy good products at good prices if they don’t trust the person that’s selling it to them. One way to increase the level of trust between you and your customer is through trust seals like the Privacy Safe seal from Trust Guard.

Your customers know and trust Trust Guard more than any other security brand on the planet. When your online visitors see that you have qualified for the seal, more of them will buy from you.

To find out more, including a long list of products that start with the letter ‘F’, check out this page for the full article:

Could Increasing Your Conversion Rate Make You an Extra $300 Million a Year?


Your conversion rate isn’t the greatest. You try, you test, but still you fail to get over 1-2% of your visitors to buy from you.

But are there things you could do, like changing a form, for example, that could significantly increase your rate of conversions? Jared Spool is an internet marketing specialist that has been highly involved in this arena since 1988.

He has successfully increased the conversion rates of several entities. Once he made some minor changes on a form and increased sales by 45%, resulting in the company earning more than $300,000,000 that year. To learn more about how he did it, click on the following link:

To see how conversion seals are proven and guaranteed to increase your conversion rate an average of 15%, visit Trust Guard, the leader in website security and verification.

Need More Customers? Give Your Visitors Peace of Mind!

637-lgIt’s really just that easy. People who trust you are more likely to buy from you.
When online consumers feel confident on your website, when they believe that you have their best interest at heart, they will hang around, and eventually, more of them will do what you want them to do.

Getting a free privacy policy from is the first step.

Showing off your privacy policy with a Privacy Safe Seal from Trust Guard is the second.

Click here to read the whole article.

Are You Vulnerable to Hackers? Get a Free Scan!

robber_hackerAlmost everyone with a website qualifies for a free vulnerability scan from Free PCI Scanning! The scan usually retails for $47 and is perfect for business owners wanting to know how likely they are to get hacked or if they might become a victim of identity theft.

Although the free scan comes with a detailed report, it does not come with a conversion seal – proven to increase sales and conversion rates. To get a conversion seal displayed on your website, e-commerce professionals should contact Trust Guard, the leader in website security and verification.

To find out more, read this blog post: